2016will be the year in which the forces of entrepreneurialism and feminism converge. To- gether, they will drive a long-wave, golden age of female entrepreneurship, which
will be a positive for all of us: positive and empowering for the women who make the leap, good for the
economy, good for consumers, and good for society.
This surge is being — and will be — driven by a
handful of converging forces:
1) The first is the broadening recognition that
startups with female leadership are more successful
than those run by men only… by good measure…
by some pretty significant players in the space. First
Round Capital recently reported 63% better performance by its companies with women leaders than by
all-male leadership teams.
2) Look around, and you’re beginning to see a critical mass of inspirational, successful female entrepreneurs, leading the way and providing examples.
They’ve founded and run businesses such as 23an-
dMe, Rent the Runway, TheRealReal, Birchbox, Spanx,
Stitch Fix, Dry Bar, BaubleBar, Tory Burch, The Honest
Company, Houzz, Lynda.com…you get my point. And
the list gets longer every day.
No playing by the boys-club rules for these entrepreneurs. No asking permission. And they are forever
banishing the concept that women’s businesses are
supposed to be little or cute or limited to small-scale,
home crafts. Or make-up.
And their success is resonating, such that, when
I’m on business school and college campuses, entrepreneurialism is discussed at every meeting I have
with female students.
3) There is a growing ecosystem supporting women
entrepreneurs and women-owned businesses. These
provide some combination of coaching, networking,
instruction, and introduction to funding sources; they
include Astia on the west coast, Springboard on the
east coast, and EY’s Entrepreneurial Winning Women
initiative. Women’s networks that can provide entrepreneurs with valuable peer and business connections include my own Ellevate Network, as well as
By Sallie Krawcheck
We're Entering the
Golden Age of Female
and It will be